Check out this Wall Street Journal article, Oops!, by Rob Austin, Lee Devin and Erin Sullivan — all members of Cutter’s Innovation and Enterprise Agility team. The piece is engaging from start to end, but the section “Let Innovators Collect Ideas” really drew me in. It makes me optimistic that my daughter, who keeps every […]

I see a difference between innovation as it relates to particular products, services, or ideas, and innovation as it relates to the great changes that are shuffling their feet in the wings, ready to come on stage and change our lives. To assure long life as a company making goods to sell at a profit, […]

No, sorry, not the secret kind. Although if you don’t know about software agents, they may seem secret and mysterious. And I’m sure 007 would have found a use for them.
Learn about agents and one of their many uses in Cutter Consortium Senior Consultant James Odell’s recent E-Mail Advisor. It’s reproduced below, and your comments […]

The short post that I put up deals principally with making social networking websites work: Attracting traffic, converting traffic to loyal, trusting repeat users, and then monetizing this trust in various ways. Rebecca Herold raises very interesting issues. As we learned from the cartoon in the New Yorker in July of 1993, “On […]

Social networks seem cutting edge. Perhaps Second Life should be viewed a replacement for travel, bigger than gaming and movies combined, the next social force, like email. Perhaps MySpace will replace the Yellow Pages, iTunes, even America’s malls as a communications mechanism, meeting place, and sales channel for America’s teenagers. Maybe even […]

In April of this year Steve Barnett and I published two papers in the Cutter IT Journal on Resonance Marketing, the art and science of developing product offerings that resonate with customers’ wants and needs, cravings and longings. Resonance products represent such ideal fit with customers’ individual preferences that each becomes sort of a […]