Posts Tagged 'Business Intelligence'

 
From Information Risk Management to BI for Software Organizations to Agile Transitions, We’ve Got You Covered.

We’ve been rounding up Dennises lately: Dennis Adams and Dennis Hogarth have joined our team of expert consultants. But along with the Dennises, we welcome Nancy Williams, Murray Cantor and Don MacIntyre. Dennis Adams is a long time Cutter contributor. He’s frequently presented the academic viewpoint for Cutter Benchmark Review. (If you’re not familiar with CBR, it partners academics and practitioners who co-write a survey, analyze the data, and then write opinion pieces — influenced by their academic/practitioner perspective — that are based on the findings. Looking at an issue or technology from both an academic and practical perspective gives CBR readers the 360 view they won’t otherwise see.) Now Dennis will add his expertise …

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Few would argue that social media is not important when it comes to engaging customers for advertising, PR, sales, service, and other CRM activities. Yet due to compliance considerations, many organizations have real concerns when it comes to using social media in such capacities. Consequently, it’s hardly surprising that they are looking for guidance when it comes to planning and executing their social media initiatives in a manner that meets their compliance needs. Social Media Meets Compliance An enterprise social media strategy requires defining practices and policies to ensure that employee social media activities comply with internal company and industry regulations (HIPPA, PCI, FINRA, etc.). Hand in hand with this effort are training programs to …

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Cutter Consortium recently (Q4 2012) conducted a survey that polled 69 end-user organizations about their mobile technology practices and adoption plans, including the use of smartphones and tablets and issues associated with the development, deployment, and support of mobile devices and end users. The survey revealed that the main domains and applications in which organizations are using or plan to use tablets (in order of popularity/importance) include: Executive/management — to facilitate mobile communications and to support dashboards and other tools for measuring and managing product/company performance and the like. Sales, service, and support (i.e., CRM) — these are the main customer-facing domains and they tend to be very time sensitive, thus demanding rapid responses to …

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Social networking, mobility, and analytics are among the key topics for the enterprise today, as companies attempt to leverage social networks for insights, provide on-the-road access to data, and integrate an increasing realm of data into the diversified range of analytics possibilities provided by Big Data. Each of these areas is of growing importance to corporate marketing strategies and internal efficiency. But the confluence of social, mobile, and analytics is creating some important trends in its own right. As we explore in a recent Executive Update (see “SoLoMo Analytics“), many of these revolve around the growing combination of social, local, and mobile — often called “SoLoMo” — that has become a key emerging ecosystem of consumer behavior …

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Jul 032012
 
Future CMS Plans

To help us learn more about what organizations are doing in a critical area of mobile commerce — content management — Cutter conducted a survey late last year examining mobile devices, marketing, and content management systems (CMSs). This Cutter Edge explores some of those results. We asked respondents to think about how important it is for their organizations to have a significant mobile presence (i.e., a high level of usability on mobile devices) over the next 12 months. Just over 70% report that having a significant mobile presence over the next year is very or somewhat important. Among those respondents who voiced their opinion as “minimal” or “not at all,” most were primarily from the enterprises with …

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Mobility is now one of the top strategic priorities for organizations. In fact, supporting mobility is seen as so important that some organizations are offering employees the option of using their own personal devices. This “bring your own device” concept is seen as a way for companies to reduce costs, but the proliferation of smartphones and tablets in the enterprise means that IT needs to somehow practically manage these devices. And, when most IT people talk about “managing mobile devices,” they primarily mean ensuring that they are used correctly (i.e., according to company polices regarding data access, storage, and transmission) and do not become a “black hole” of a security threat to the company. Mobile …

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Our research indicates that interest in predictive analytics and data mining has never been higher, and that organizations are increasingly turning to the technology to take their BI capabilities to the next level (i.e., the ability to predict who will be their best customers, which customers are likely to churn, and optimum performing suppliers, etc.). Moreover, organizations are not only using predictive analytics to analyze structured data, but are also applying text mining and analysis tools to analyze unstructured (text-based) information. (Please do let us know your opinion on the use of text mining and analysis by taking our survey at www.keysurvey.com/survey/347516/e8e2/ .) A number of factors are driving the use of data mining and …

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The question of whether an organization should build software or buy it dates to when the first significant COTS packages (typically for accounting, computer-aided design, or manufacturing resource planning) appeared on the market between 1970 and 1990. Search for “build vs. buy software” on Google, and you get 52 million results. Most of the results on the first pages are dated around 2001-2002, so one would think that the question has been settled, mostly along the following lines: If you need a capability that is fairly generic, and will not in itself give you a competitive advantage (the way you apply it may be superior to how others do it, but the software itself will not …

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Imagine, if you will, that all owners of data centers and agents representing buyers of computing cycles get together daily and buy and sell commodity computing units (we’ll call them containers) in an open exchange. Now imagine another group of buyers and sellers who are not just exchanging those containers, but buying and selling options on the containers — the right to buy or sell those containers at a future date. This exchange would be trading the 21st-century equivalent to the pork belly. Pork bellies were introduced as a commodity in the early 1960s in the Chicago Mercantile Exchange in tradable units of 40,000 pounds. In a strange way, the world of data center virtualization …

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Semantic Challenges Through the Looking Glass and in the Real World

In workshops on semantics, I’ve used the example of the conversation between Lewis Carroll’s White Knight and Alice in Through the Looking Glass, of which the subject is a reference to “a song.” As an illustration of the upcoming challenges of information semantics, in that conversation, we find (1) the name of the song, (2) what the name is called, (3) what the song is called, and (4) what the song actually is, to be all quite naturally, but somewhat surprisingly, different: Alice was walking beside the White Knight in Looking-Glass Land. “You are sad,” the Knight said in an anxious tone: “let me sing you a song to comfort you.” “Is it very long?” …

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